Trends
Taste in Transition: Food Trends of 2024
published on
18.01.2024Nothing
remains as it was: Environmental awareness, health considerations, global
crises and new technologies also shaping food culture. From plant-based diets
to innovative technologies, 21st-century food trends are transforming our
kitchens and eating habits. At Erbacher Food Intelligence, we are particularly
interested in the evolution of eating. Which is why we've thoroughly examined
the Food Report 2024, authored annually by nutrition scientist and food trend
researcher Hanni Rützler, providing intriguing insights into the present and
future of food. Another excellent opportunity for us to closely examine the
current trends.
Meatless Bliss: Plant-Based Nutrition
In
recent years, a noticable revolution has taken place on our plates: as
increasing numbers of people are consciously choosing plant-based nutrition.
Veganism and vegetarian lifestyles are perceived not only as health-conscious
but also as sustainable. Beyond impacting the food industry, the gastronomic
scene sees more restaurants embracing the trend. "Plant-Based
Cuisine" is in demand like never before and has even reached
Michelin-starred establishments. At Erbacher Food Intelligence, we also notice
the growing demand for meat alternatives. Plant-based protein textures,
derived from sources like soy, potato, wheat or fava beans, offer a sustainable
alternative to meat in vegan and vegetarian dishes. Used in burgers, tacos,
chili, or Bolognese, these protein textures provide a flavorful and wholesome
substitute for animal products. Size and granulation are easily adapted,
revolutionizing meatless cuisine. For those looking to reduce or eliminate
their meat consumption, textures offer a protein-rich, authentic alternative
that tastes great.
Food Ethics and Climate Change:
One
reason for the shift towards plant-based diets in the Western world is the
increasing influence of moral considerations when it comes to food choices.
Climate change and the adverse effects of factory farming on the environment
are gaining prominence and are informing people to grow sustainable and
ethically responsible eating habits. Manufacturers and retailers are responding
accordingly. Those at odds with the trend often find themselves confronted with
uncomfortable questions; social media enables consumers to engage directly with
producers and highlight potential moral deficiencies. Extensive information on
the impacts of food production has led people to question what they eat and
where it comes from. Factors such as ethics, cultivation, working conditions
and transportation now play a crucial role in food choices. The "Planetary
Health Diet" aims not only to promote individual health but also the
health of the planet.
New Work, New Food:
The
Food Report 2024 speaks of a "Renaissance of Cooking." Those who care
about what they eat may prefer to wield the cooking spoon themselves rather
than resorting to convenience foods. The changing work landscape is also
influencing how we eat. More companies are focusing on providing high-quality
and healthy meals for their employees. Whilst those working from home are
exploring "Meal Prep", preparing meals in advance and opting for
healthy, quick dishes that can be easily prepared during lunch breaks at home.
New Technologies:
In
the world of food production and preparation, new technologies are playing an
increasingly significant role. From artificial intelligence to 3D printing and
automated kitchen appliances, innovative technologies are revolutionizing how
we produce, cook and enjoy food. In agriculture, new technologies contribute to
more climate-friendly and efficient food production and processing.
At
Erbacher Food Intelligence, we leverage new technologies as well. For the
production of extrudates, for example, we use a twin-screw extruder – a highly
advanced device that allows for individual shaping. The extrusion process
has virtually no limits in terms of application and enables the combination of various
product properties. Whether it's gluten-free fava bean texturates with
regional raw materials or other innovative products, the extrusion process
makes it possible. This allows us to tailor products to the preferences of our
clients.
Regional Over Organic – Transformation in Nutrition:
While
organic products continue to gain popularity, the trend towards regional foods
persists. Consumers appreciate not only the ecological benefits but also the
support of local farmers and producers. The transformation in nutrition comes
alongside an increased awareness of the origins of our food. According to
studies from previous years, consumers often prefer regional products. According
to the Food Report 2024, this will continue to be a highly relevant topic in
the future.
Nutritional Scarcity and Circular Food:
The
growing world population and climate change present challenges related to food
security. Circular Food, an approach based on circular economy principles, is
gaining importance. The goal is to minimize food waste and use resources more
efficiently to meet rising demands. Whether it's crisps made from potato peels
or oil extracted from grape seeds, Circular Food focuses on the entire
lifecycle of products. In gastronomy concepts like "Leaf-to-Root" or
"Nose-to-Tail" cooking which make use of products as a whole are
gaining popularity. At Erbacher Food Intelligence, we have collaborated with
clients on Circular Food concepts, repurposing by-products from various
processes into new raw materials. Instead of using residues as animal feed or
disposing of them in biogas plants, these by-products are transformed into
valuable, processable forms, creating versatile products such as snacks,
cereals and meat alternatives.
Snackification:
Healthy,
small meals for in-between are still in high demand. Rather than eating a few
heavy meals, multiple snacks are eaten throughout the day. Chocolate or peanut
flips are less central to this food trend. Instead wraps, sandwiches, salads,
tapas and bowls take center stage. Healthy bars are also popular
snacks. This is evident in the increasing demand from our clients. We are
always happy to assist with the brainstorming, development and production of snacks
that align with current food trends. For example, we offer Bio Amaranth
Crispies or gluten-free milk protein balls with high protein content for your
cereal bar.
A glimpse into the Food
Report 2024 and beyond that culinary culture is in the midst of an exciting
transformation. We look forward to continuing to shape the future of nutrition.
Are you on board too?