Trends
Erbacher Food Intelligence at PLMA 2025: A Look Back
published on
26.05.2025Two
days. Thousands of visitors. Countless conversations.
Once again, PLMA 2025 in Amsterdam proved to be the international hub for the
private label industry – and Erbacher Food Intelligence was right at the heart
of it. We seized the opportunity to present our latest innovations in functional
ingredients. Packaging?
That’s not our focus. Our strength lies in developing tailor-made
product solutions for private label brands – ranging from crunchy protein
crisps to spicy gluten-free snacks. When it comes to product content, we’re the partner you’re looking for.
A Global Stage, Strong Interest
Erbacher
Food Intelligence has been a regular exhibitor at PLMA for more than a decade.
The 2025 edition once again delivered in terms of diversity and relevance.
“There’s a vibrant international crowd here - that’s what makes engaging with
visitors so exciting,” said Felix Weykenat from the trade fair team.
Christoph Becker added: “From start-ups to multinationals, exhibitors and
visitors come from across the industry. You meet key decision-makers from
purchasing, R&D, and sales.”
The show continues to offer a prime opportunity to connect with existing
partners – and to establish new business relationships.
Tailor-Made Solutions for Private Label
Although
Erbacher Food Intelligence no longer offers finished packaging solutions, PLMA
remains a key event for us. Why? Because the demand for functional and innovative
ingredients for snacks, cereals, and textured
vegetable protein (TVP) is growing rapidly – especially in the private
label segment.
“PLMA
visitors come from all kinds of backgrounds and have very different
requirements,” explained Weykenat. “We cover many of today’s most relevant
trends – from high-protein to gluten-free, plant-based, and organic.”
Erbacher Food Intelligence provides the foundation for truly customized
products – precisely aligned with each brand’s positioning and target
group.
In Demand: Breakfast Cereals, TVP & Baby Snacks
According
to Christoph Becker, the most requested products at this year’s show were: “Breakfast
cereals, baby snacks, and TVP.” The versatility of our solutions sparked a
great deal of interest – especially because visitors could experience them
live.
“Tasting
sessions often led to surprised reactions – people couldn’t believe how crunchy
our gluten-free crisps are,” said Weykenat. This confirms what we know: sensory
experience and texture are key success factors – and that’s
exactly where Erbacher Food Intelligence delivers.
Why Product Samples Matter
Whether
cereal bars, breakfast blends, or breadings
– our product samples sparked meaningful discussions.
“Concrete examples help people understand the product much better – especially
compared to raw materials alone,” said Weykenat.
Becker added: “The application examples and infographics at our booth were
particularly effective – they immediately showed how our ingredients can be
used.”
Snacks and Strategy
Visitors to
the Erbacher Food Intelligence booth didn’t just leave with snacks – they left
with strategies. Our personal on-site consultations proved crucial for many attendees in understanding
how our products could meet their specific needs.
“Tailored
product concepts are
key to long-term sales success – especially when they’re designed to meet the
needs of a specific target group,” emphasized Weykenat.
Looking Ahead: TVP, Protein, and Personalization
Christoph
Becker sees strong growth potential in meat alternatives – a trend that also played a central role at this
year’s PLMA.
It’s a future-focused market where we are already well positioned: Erbacher
Food Intelligence offers proven solutions based on textured vegetable protein (TVP) for a wide range of meat- and fish-free applications.
Our Takeaway: It’s All About What’s Inside
PLMA 2025
made one thing clear: for private label brands, differentiation happens through
product content - not packaging.
With customized contract manufacturing, extruded cereals, innovative TVP, and functional ingredients for bars and chocolate, Erbacher Food Intelligence delivers exactly what
modern brands need: diversity, expertise, and flexibility.
Didn’t make it to PLMA - or want to learn more about our
solutions?
👉Let’s talk – partner with us to develop your next product innovation.